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Media, Communications & Trends

Becoming Media Literate

Category Archives: World issues

Such as Georges Orwell in his book 1984, Jules Verne in Paris au XXe siècle, I attempted to write a short novel, to imagine the world in the next decades. My short novel talks about the life of a young man who lives in Bordeaux in south of France in 2030.

Many things have changed. Ecology and protection of environment are becoming a priority.  In streets, there are less cars and more electric bikes, scooters and trams. Streets are silent. People walks more (because good health is becoming a main issue).

In shops, people doesn’t pay with cash, but they just pay with their smartphones. Money is coming down to online payments.

With those phones, people can know where are their friends :  geolocalisation is becoming global. The world is changing with  digital innovations.

Before meeting someone in real for the first time, you can know everything you want about him and his activities in life thanks to social networks. Relationship between people is changing,  virtual is taking the place to reality.

So, in this short novel, I attemps to show how the world could be in the future. If you want read this short novel, you can contact me in private, or just wait the publishing of my short novel in the next semester, I wish !


In this financial and econmic crisis, it seems that Internet can be used as a diversion. In fact, according to an April 2009 survey by the Pew Research Center’s Internet & American Life Project, American people go online  to relax and take their minds off of the recession.

It appears that listening to music and watching online videos are among the most common of the activities on the Internet. Approximately one-third of online users have played online games or chatted with friends (on a social networking site).

Young Americans in particular go online in great numbers to relax by watching videos, listening to music, playing games or chatting with friends.

So in front of economic issues, people prefer to go online to relax themselves, to watch videos, play games to escape from this.

Over the years, the BRIC acronym has become a symbol of the power and growth potential of the world’s largest rapid growth and emerging markets. Increasingly BRIC is quoted to demonstrate the shift of economic power towards emerging markets and away from developed markets such as the United States, Germany, Britain and even Japan.

In fact, apart from vast geographic size, huge populations with growing consumption needs leading to an emerging middle class (yet growing disparity between haves and haves nots) and, of course, rapid economic development these markets have little in common. Moreover, emerging countries will represent in 2013 57% of the global GDP. The future of occidental industries in the BRIC countries is very exiting. Companies around the world and across industrial scetors are drawn by the business opportunities these markets represent – especially the billions of potentosl new consumers in India and China.

However, these emerging markets are fundamentally different, even from one another. Grouping such as BRIC (Brazil, Russia, India and China) hold little meaning when it comes to planning to win in these markets. A detailed understanding of the differences is essential, and rethinking products development and go-to-market strategies is key to meeting the needs of the new consumers.

BRIC are becoming a real and big challenge for occidental companies !

When I saw this video in 2005, I was shocked and sad. I realised that each second somenone died because of poverty.  I realised that our world ressources were not distributed fairly. Nowadays, it is the same thing.

In rich countries, many people dies of diseases associated with obesity, and in poor countries population suffering extreme poverty and hunger. Is it fair ? I don’t think it is very difficult to find solutions. I think we just need motivations and need to show solidarity.

In fact, poverty in poor countries can be explain by the fact that rich countries are blocking a global trade system and want to preserve their benefits and maintain their prices on agricultual products.

Poor countries can not sell their products and develop their agriculture because of the price embargo by rich countries. According to Made Poverty History association, this injustice will only be changed if enough citizens across the world call on rich country governments to change their trade policies, for example at the World Trade Organisation (WTO).

So we need to stop people’s lives being destroyed because of unfair trade laws – and you can help make that happen.

Sometime I like seeing this very weird website which measures population, economic and social statistics but also the interested numbers of hunger or obesity in the world.

 As of today, 917 000 000 people are undernourished in the world and 1 500 000 000 are overweight. The number of people undernourished decreases while on the other hand the number of overweight people is increasing much faster.

That’s worrying : actually it’s important not to lose the goal and turn the world’s hunger into a greasy bloodflow. What I call the columbus syndrom is that manner we have to introduce our way of living in countries where people don’t need it.

During the colonization by introducing alcohol and one new new way of living, diseases have be brought to local populations and destroyes them.

Now, the trends tend to change and you are becoming more and more sedentary, you’re eating fatter meals

That way of living turning people into couch potatoes is spreading worldwide and, by changing the habits of other countries, you are bringing them new diseases they didn’t have before

That’s why killing hunger in the world is great but only if you help people developping local solutions that will be much more adapted to their morphology and way of living.

I’m sure that if you go now on this website you see different statistics…

When I saw this video,  I think that the concept can be really good on the web to fight poverty. In the USA, there is  a tradition : when a child says a bad words or sweares someone at kindergarden, at school or at home, he has to put a coin into a box, a ‘swear jar’. This well-established tradition has had no equivalent online and for the adults.

That why three creatives (James Dow, Rameet Chawla, Jay Gelardi) decided to develop it online.

Their idea : Charity swearbox  is donation based site that provides Twitter users with  a way to right their verbal wrongs. These application detects how much you recently tweeted swear words, and multiplied this number with 1 dollar let’s say, a reasonable donation to a NGO or others charity organisms that you can choose.

But, let’s see this video